7 good reasons to consider ASEAN for your growth

The Association of Southeast Asian Nations (ASEAN) region comprises ten countries with a combined population of over 650 million and a rapidly growing economy. It is a diverse and dynamic region that boasts some of the fastest-growing economies in the world. ASEAN's collective GDP reached $3.1 trillion in 2020.


Indonesia, the largest economy in ASEAN, had a GDP of $1.07 trillion in 2020, making up over a third of the region's total GDP. The country is rich in natural resources, with a growing manufacturing sector and a large consumer market. The Philippines, with a population of over 111 million people, had a GDP of $362.8 billion in 2020. Its service sector is a major contributor to its economy, with industries such as business process outsourcing, tourism, and remittances from overseas workers driving growth.


Malaysia, hub to Southeast Asia, with a population of over 32 million people, had a GDP of $336.3 billion in 2020. The country is a major exporter of electronics and petroleum products, and has a growing services sector that includes finance and healthcare. 


Vietnam, the third-largest economy in ASEAN, had a GDP of $341.2 billion in 2020. The country has undergone rapid industrialization in recent years, with a focus on exports and manufacturing. Vietnam has also been successful in attracting foreign investment, particularly in the electronics, footwear, and textiles industries.

Thailand, with a GDP of $505.9 billion in 2020, has a diverse economy that is driven by exports, tourism, and agriculture. The country is known for its automotive and electronics industries, and has a growing service sector that includes finance and healthcare.

Myanmar, a country with a population of over 54 million people, had a GDP of $81.3 billion in 2020. The country has vast natural resources, including oil, gas, and minerals, and is home to a growing manufacturing sector. However, political instability and human rights concerns have hampered its economic growth in recent years.

Cambodia, with a population of over 16 million people, had a GDP of $27.7 billion in 2020. The country is known for its garment and footwear industries, and has seen growth in its tourism and construction sectors in recent years.

Laos, with a population of over 7 million people, had a GDP of $18.1 billion in 2020. The country is rich in natural resources, including hydropower and minerals, and has a growing tourism industry.

Brunei, with a population of less than half a million people, had a GDP of $12.3 billion in 2020. The country is a major exporter of oil and gas, and has a small but growing manufacturing sector.

Singapore, with a population of just under 6 million people, had a GDP of $323.9 billion in 2020. The country is a major financial hub, and is known for its advanced manufacturing and technology industries.



Country GDP (2020, USD)
Indonesia 1.07 trillion
Philippines 362.8 billion
Vietnam 341.2 billion
Thailand 505.9 billion
Myanmar (Burma) 81.3 billion
Malaysia 336.3 billion
Cambodia 27.7 billion
Laos 18.1 billion
Brunei 12.3 billion
Singapore 323.9 billion

Overall, ASEAN's economic growth has been driven by its young and growing population, as well as its strategic location as a gateway to the Asia-Pacific region. While the COVID-19 pandemic has had a significant impact on the region's economies, many countries have been able to adapt and rebound. With continued investment in infrastructure, innovation, and education, ASEAN is poised for continued economic growth and development in the years to come.


A Growing Market

The ASEAN region is experiencing rapid economic growth and has become an increasingly important market for companies around the world. The region's economic growth rate has been consistently higher than the global average for the past decade. The IMF has predicted that the ASEAN region will continue to grow at a rate of around 5% per year, which presents a significant opportunity for midsize companies.


A Booming Middle Class

The middle class is expanding rapidly in the ASEAN region, and this presents a huge opportunity for midsize companies. The growing middle class is driving demand for higher-quality products and services, and companies that can cater to this demand stand to benefit significantly.


Low Labor Costs

The cost of labor in the ASEAN region is relatively low compared to other regions of the world. This makes it an attractive location for midsize companies that are looking to set up manufacturing facilities or outsource their operations.


Favorable Government Policies

The governments of the ASEAN countries are committed to promoting economic growth and attracting foreign investment. They have implemented policies and initiatives that are favorable to businesses, such as tax incentives, streamlined regulations, and investment-friendly policies.


Access to Regional Markets

The ASEAN region offers access to a vast market of over 600 million consumers, and it is also strategically located near other major markets such as China and India. Midsize companies that set up operations in the ASEAN region can leverage this strategic location to expand their business into these other markets.


Infrastructure Development

The ASEAN region is investing heavily in infrastructure development, such as ports, airports, roads, and railways. This is improving the region's connectivity and reducing the costs of doing business. The development of infrastructure is also attracting more foreign investment, which is creating new opportunities for midsize companies.


High Technology Adoption

The ASEAN region has been quick to adopt new technologies, such as mobile and internet technologies. This presents new opportunities for midsize companies that are developing innovative products and services. The high adoption rate of new technologies also means that midsize companies can leverage these technologies to improve their operations and reduce costs.


In conclusion, the ASEAN region offers numerous opportunities for midsize companies to expand their business and tap into new markets. The region's growing economy, booming middle class, low labor costs, favorable government policies, access to regional markets, infrastructure development, and high technology adoption make it an attractive location for businesses. Midsize companies that are looking to expand their business should seriously consider the ASEAN region as a viable option.

EXPANDEERS (SOUTHEAST ASIA) is located in Malaysia - the hub for the region

Outsource your expansion management and enter any market worldwide:  Get in touch with us at Expandeers Southeast Asia PLT now: Malaysia@expandeers.com or give us a call in Kuala Lumpur at +60 111 259 6827 for your individual quote! 


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