Expandeers Mexico. If interested in joining us on our event on 11th Feb in Queretaro and 13/14 Feb in CDMX, please contact nbravo@expandeers.com
Expandeers Mexico. If interested in joining us on our event on 11th Feb in Queretaro and 13/14 Feb in CDMX, please contact nbravo@expandeers.com

Expandeers provides Global Business Development & executes Country Management with a plug-and-play approach to Start-Ups & innovative SME!

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Joining Expandeers

Wherever your company is situated and wherever you want to expand to - Expandeers is your reliable single resource for global business development solutions including sales setup, marketing and digital channel support.

Expandeers offers a large network of reliable and certified senior experts for direct access to foreign markets and that in a transparent, very easy and fast way and with a high degree of flexibility to meet your requirements and targets.

EXPANDEERS IS YOUR SOLUTION FOR GROWING your business fast and sustainably without blocking your internal resources. 

Call +49 40 8060 3670 or email to us for your individual proceedings and quote!

Global News Flash - our blog

This February join our Expandeers conferences in Mexico

Expandeers (Mexico) will be holding three days of conferences together with the German Center Mexico (Santa Fee offices / CDMX) and COMPARMEX Querétaro (Qrtr).


As Expandeers is the reliable partner for global expansion of Startup-companies and Small/Midsize businesses (SMB) during the meetings and conference many insights will be shared. If you and your company intend to expand your business from Mexico to Europe, e.g. to Germany, join us on Feb. 11 to 14 in Querétaro and CDMX and talk to our experts and professionals in person:


February 11, 2020 at COPARMEX Querétaro from 9:00 a.m. - 2:00 p.m.


February 13 and 14, 2020 from 11:00 a.m. - 4:00 p.m. in the German Center of Mexico City (Santa Fe)


You'll also have the opportunity to subscribe for an individual business talk and first consultancy free of charge with our experts on site.


Please contact nbravo@expandeers.com for registration and further information on the events.


Welcoming our new Brazilian associates

EUROLATINA is not operated by consultants but by entrepreneurs. This stands for the highest possible practical relevance. Their clients do not want theories, but quick, tangible and sustainable results. That is what makes EUROLATINA a perfect fit with Expandeers, as we also offer pragmatic support for expanding internationally. In 2019, EUROLATINA celebrated its 25th foundation anniversary. The company was initially a sheer consulting firm, founded by Karlheinz K. Naumann, the former managing partner of a subsidiary of an international management consultancy in São Paulo, headquartered in Germany.  Since 1994, EUROLATINA has been helping predominantly German and Austrian companies to do business in Brazil.

 Their services include finding representatives and distributors for export, opening subsidiaries in Brazil and managing them, or in general, establishing partnerships between German and Brazilian companies. EUROLATINA exclusively represents foreign companies with innovative products of high technological content, in the area of machinery, equipment and components for the Brazilian industry. With Karl-Heinz and Holger we strengthened our presence in Latin America and Brazil specifically.

Expandeers global network GmbH is the German-based and globally active business development organisation that provides midsized companies and start up companies instantly with local business development solutions including research, business services, sales, digital  and marketing in a large variety of industries across the globe. Eurolatina's and Expandeers' cooperation will supply best allocation for resources and activities and will be a benefit for all clients around the world. 

A Happy and Prosperous year 2020

It has been an exciting year for us at Expandeers: Many new associates and strategic partners have joined us, offering many new options to our clients to access further countries: Amongst others, we now are (more) present in Turkey, Russia, Iran, Morocco, Spain, Colombia, Peru, Mexico and UAE to mention some of them.  We expanded our own enterprise by founding our subsidiary Expandeers (SoutheastAsia) PLT in Kuala Lumpur and took up the representation for the BVMW (Association of German SME) in Malaysia. For them we also held some Entrepreneurs' Days (of many to come) in Germany and had our annual German Malaysian Round Table (GMRT) in Hamburg.  Also, for stressing out the importance of Russia, Expandeers hosted the German Russian Roundtable (DRRT).

We held our annual Global Partners Convention in Dubai and also expand our own operations in UAE now. Next year, we'll connect Asia and Europe and will probably meet in between. Keep you posted.


And of course, we took over many new exciting projects this year ranging from gear technology, flow control devices, packaging, mobile phone recovery to mobile Apps (e-learning and mobility), POS software, ERP programs, digital consulting, and artificial intelligence in many application fields .... 


We would like to thank all of our clients, our partners worldwide, our employees and potential customers in 2020 (!) for an amazing year 2019 with exciting new situations, questions asked, solutions being found and growth being achieved! We wish all of you a healthy, prosperous and successful year 2020 - with or without us.

3rd GMRT Hamburg by Expandeers

On December 4th/2019 over 20 participants followed our invitation to join the 3rd German-Malaysian Roundtable (GMRT) in Hamburg. Again, the venues of Rödl+Partner formed a great surrounding for this event.

This time, ASEAN as a whole and especially the role of Malaysia as a hub and gateway to the ASEAN market stood in focus of presentations and discussions. The Southeast Asian community ASEAN (Association of South East Asian Nations) is becoming increasingly important for European companies as a regional alternative or an addition to China and India. ASEAN has now concluded several free trade agreements, including with China and India. The EU is currently negotiating bilateral agreements with individual member states.

Malaysia set the course for international economic relations early on and in 1967 was one of the 6 ASEAN founding members. Malaysia has also double taxation agreements in more than 70 countries and with Germany since 1979. Since 1995 Malaysia has also been a member of the WTO. Due to the favorable working conditions and the advantageous geographical location, Malaysia established itself as an ideal production location, i.a. in ship technology with approx. 120 shipyards or the electrical industry, in which Malaysia is the world leader in microchip and solar cell production. The welcome words of our host, Mr. Maik Wiesner of Rödl & Partner dealt with a legal emergency case when expanding abroad: What happens in a dispute and which location of jurisdiction to choose? Protection for advance payments, Swiss rules, arbitration clauses; in short how to find the individual well-being solution.

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Expandeers Global Convention Dubai 2019

What a great experience: This years' Global Partners Meeting of Expandeers took place in in Dubai for four full days. Over 25 partners from more than 12 nations gathered in Dubai, discussing options, opportunities, new strategies, Expandeers growth path, new ideas and business models. This year, focus was on sustainability. Making crude oil efficiently from recycled plastic (Thailand), recovering mobile phones after water contact (Mexico) that reduces electronic waste, Freshpacks that preserve food more effectively and thus reducing food waste and plastic usage (Mexico), a Laser technology for measuring profiles of tires so they last longer and take less time to check are just few of the opportunities. These were presented, discussed and planned for global market entrance. The two day workshop was also offering many 1:1 exchanges about bilateral import/export from and to around the world. 

The meetings took place in conference venues of Shangri-La and Voco Hotel alongside Sheik Zayed Road in Downtown / Financial District of Dubai. Beside the work meetings, quite a bit of time had been reserved for socializing and networking, once again focussing on the core assets of Expandeers, i.e. personal exchange and contact for doing reliable and trustworthy business together. Welcome Dinner and cocktails at "La Mer" at the beach, a guided city tour, networking dinner in Bur Dubai, the old part of the city, followed by cocktails and live DJ in a scenic rooftop bar on 43rd floor and many other relaxing activities formed the frame for a great Arabic happening.


Presently we already started planning our next years' event, taking place in September 2020, presumably in Istanbul / Turkey.


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German Malaysian Round Table 04.12.19 in Hamburg


Dear Friends of GMRT, 

sehr geehrte Damen und Herren,


es ist uns eine große Freude und Ehre, Sie zum 3. Hamburger German Malaysian Round Table (GMRT) am Mittwoch, den 4. Dezember 2019 um 14:00 Uhr, bei der Rödl Rechtsanwaltsgesellschaft Steuerberatungsgesellschaft mbH, Kehrwieder 9, 20457 Hamburg, einladen zu dürfen. 

Die südostasiatische Staatengemeinschaft ASEAN (Association of South East Asian Nations) gewinnt als regionale Standortalternative oder -ergänzung zu China und Indien für europäische Unternehmen zunehmend an Bedeutung. ASEAN hat mittlerweile mehrere Freihandelsabkommen abgeschlossen, u.a. mit China und Indien. Die EU verhandelt derzeit bilaterale Abkommen mit einzelnen Mitgliedsstaaten; Malaysia hat bereits frühzeitig die Weichen für internationale Wirtschaftsbeziehungen gestellt und war im Jahr 1967 eines der 6 ASEAN-Gründungsmitglieder. Ferner unterhält Malaysia mit mehr als 70 Ländern Doppelbesteuerungsabkommen ─ mit Deutschland bereits seit dem Jahr 1979. Seit 1995 ist Malaysia auch Mitglied der WTO. Durch die günstigen Arbeitsbedingungen und die vorteilhafte geografische Lage, etablierte sich Malaysia als idealer Produktionsstandort, u.a. in der Schiffstechnik mit ca. 120 Werften oder auch der Elektrobranche, in der Malaysia weltweit führend in der Mikrochip- und Solarzellenproduktion ist.


Während der Veranstaltung werden Sie die Gelegenheit haben, sich ein aktuelles Bild über die Marktsituation und Zugangsvoraussetzungen zu machen. Außerdem haben Sie die Möglichkeit mit Unternehmern und Wirtschafts-/ Rechts-Experten für die Region Süd-Ost Asien zu sprechen. Ein Veranstaltungsprogramm wird Ihnen während der nächsten Wochen zugesandt. 


Die Teilnahme an der kostenfreien Veranstaltung, erfordert eine vorherige verbindliche Anmeldung. Bitte melden Sie sich bis spätestens Donnerstag, 28.November 2019, per E-Mail hamburg@gmrt.de an. Aufgrund der begrenzten Verfügbarkeit von Plätzen werden die akzeptierten Anmeldungen schriftlich bestätigt. 


Wir freuen uns auf eine lebhafte Diskussion und einen intensiven Erfahrungsaustausch mit Ihnen! 



Michael Fisahn-Reinhard

GMRT Chapter Initiator Hamburg



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Market Expansion to Latin America

“Which country is the most attractive market for my expansion in Latin America?” -

“What is the best strategy to enter and conquer this market?” -

“How do I find the right partner to support my business in Latin America?” -

“What are the costs and risks involved in our market entry and how can we control them?” - 

You will inevitably be confronted with these questions and you will have to come up with the right answers, when planning to do business or invest in Latin America. For further information, please feel free to download the Whitepaper in English or German down below and/or contact us at Latam@expandeers.com to find your individual strategy for a successful expansion into or analyze and evaluate your present status in Central and South America. 

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Expandeers new Partner for Russia

"We want to stress out the economic importance of Russia". As we said on our German-Russian Roundtable in June this year, we now let action follow: Expandeers is very pleased to welcome our new partner for Russia and adjacent countries. Olga is another expert for Russia with over 10 years of practical experience as a managing director of a German company in St. Petersburg. Rely on her expertise regarding all affairs of Russian business: sales, marketing, import and export, corporate management and leadership.

Her places of residence are in Russia and Germany and she has of course an excellent knowledge of the Russian, German and English language. Please contact us for getting to know how we could support your business development activities from / to Russia and beyond.

Expandeers Global Partner Convention: Dubai 2019

We are very excited for that we will be holding our annual Global Partners Convention in UAE this year. From 14th until 17th of November, all EXPANDEERS members and strategic partners - this side along with spouses - are invited to join our meet-up in Dubai. 


In workshops and discussions we will evaluate new global opportunities for midsize companies from all over the world.

As it is not that common that Swedish experts exchange with their Malaysian Counterparts, Mexican partners discuss opportunities with Thailand, Pakistani talk peacefully with our partners from India and Lebanon exchanges with Canada in person, we feel it to be a great opportunity for all usually resulting in exciting new options. We will have talks on POS BI-Software, Artificial Intelligence in manufacturing, smart packaging, Water testing solutions, printing and Predictive Maintenance. Over all reflecting our broad customer activity fields.



Of course there will be plenty of time to socialize and do some sightseeing as well. If you are a member, partner or even our customer, you are cordially invited to join. Please contact Anksana@expandeers.com for more information and registration.

Expandeers New Partner for Turkey

Expandeers is very pleased to welcome our newest member and partner for Turkey. Wolfgang lives in Istanbul and it has been his home for over 25 years now. During that time he established and cultivated a unique local network with various contacts to authorities and entities in economy and industry across sectors.


Since 1999 he has been the managing director of a consulting firm and since 2008 he developed Business Process Outsourcing activities for foreign investors in Turkey. In addition to that, Wolfgang has been representing The German Association for Small and Medium-sized Businesses (BVMW; Bundesverband der Mittelständischen Wirtschaft) in Turkey for over 10 years now. And Wolfgang is the official partner of the Federal State of Lower Saxony in Turkey as well. If interested in and aiming at the Turkish market, Wolfgang is at your disposal with his vast experience and expertise.

German-Russian Round Table 2019 - A recap

Expandeers German Russian Round Table in Hamburg

On June 3, 2019, the Expandeers' German-Russian Round Table in Hamburg took place on the premises of Luther Rechtsanwaltsgesellschaft mbH. The 30 participants got a detailed overview with speeches on the current economic situation in Russia, insights in effective law enforcement and securing foreign investment and what to take in consideration when expanding into Russia.

The Russian market is still rather stable and the bilateral trade between German and Russia amounted to 65 billion USD in 2018. That however still means a lower level than before sanctions kicked in, where trade volume equalled 75 billion USD (2013). Problems of the Russian markets are in majority of political nature, to a lesser extend economically. In his key note General Consul Sharashkin pointed out that Russia is not to be seen as a country but as a continent: On federal level different instruments as special investment contracts can be obtained and decisions are taken quite fast on regional level. But for state tenders and public contracts a company must be registered as a Russian company. For example Klaas and Daimler are treated as Russian companies. Production in Russia for Daimler starts this year. Also he emphasized that although sometimes very hurtful and some business partners are unpredictable, sanctions can also be an opportunity. The Russians deal with European sanctions by either finding new substitutes, e.g. from China, making up with own resources or letting European companies setting up their own subsidiaries in Russia, so sanctions are not working at all. In the eyes of Mr. Sharashkin, sanctions primarily harm the German SME that used to work on the Russian markets. The lecture about positive experiences but also challenges that were faced (Meesenburg Gruppe Flensburg) demonstrated other aspects, e.g. if a Russian business partner reports insolvency it is very unlikely to get paid or that being too successful in Russia can result in a reduced margin over all.

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New customer: CAMEN

CAMEN's U-Fresh products are food storage bags made from High Density Polyethylene (HDPE) and DuPont™ Tyvek® which increases the life of your fruits and vegetables by approx. 20 %. It reduces food weight loss up to 15% and controls the internal atmosphere. U-Fresh food bags are resistant to punctures and a barrier to microorganisms. They can be printed on, are recyclable and organic-oriented. 

Secondly, another innovative product will be brought to the European markets within the next weeks: Dr. Dry mobile phone recovery sets. Dr. Dry ® is a dehumidifier made for electronic devices, it uses hyper-silica to rescue most devices from getting damaged by water. It has a 360° wrap-up drying technology that completely covers the device, increasing the probability of full recovery and functionality within 72 hr. 


After running a hundred inmersion tests, as well as tests in a climate chamber, Camen concluded that, in water related accidents, Dr. Dry was capable of preventing corrosion in electronic microcircuits when the device was highly saturated with water, therefore rescuing most devices with an 82% success rate (In controlled conditions).


The study determined that when the device did not fully recover, the main causes of the malfuction were: the device was dropped in other liquid different from water, the time prior to using Dr. Dry exceeded 48 hr and the device was inmersed for a period of time longer than 10 minutes.




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Expandeers global network GmbH | Hanseatenhof, Kattrepelsbruecke 1| D-20095 Hamburg | Germany

E-Mail: info@expandeers.com | Tel: +49 (0) 40 22 86 62 01

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